Pricing freelance projects and digital products

Pricing freelance projects and digital products

Freelance Projects

Freelance Project refers to a specific creative task or job listed by a creative seller. These projects typically involve sports-related creative work, such as graphic design, video editing, branding, social media content, or other digital projects.

When pricing freelance services, creative sellers should consider factors like the value they provide to clients, industry standards, and the complexity of the project. It's also important to account for personal skill level, experience, and any unique offerings that set them apart from competitors.

Ultimately, sellers should find a balance between competitive pricing and fair compensation for their expertise and time. Pricing for freelance creative services varies based on complexity, experience level, and deliverables.

As a general guide, here are examples of pricing for sports graphics, branding, social media, website design, video production, and marketing services.

Pricing

Sports Graphics & Team Logo Design

Basic Logo Design ($5 – $75)

  • Simple text-based or icon logos

  • One to two concepts with minor revisions

Youth Team or School Club Logo ($75 – $350)

  • Custom mascot or emblem design

  • Multiple concepts & revisions

  • Vector files for print & digital use (AI, EPS, PNG)


Social Media Graphics & Strategy

Pre-Made Social Media Graphics ($15 – $75)

  • Editable Canva or PSD templates

  • Game day, event announcements, and sponsorship posts

Custom Social Media Graphics ($20 – $350)

  • Branded team graphics for game schedules, player highlights, and promotions

  • Multi-platform designs for Instagram, Facebook, and Twitter

Social Media Strategy Package ($300 – $1,200)

  • Content calendar with posting schedule

  • Engagement and audience growth strategy


Website Design & Development

Basic Website ($150 – $750)

  • One-page website for a team, club, or rec center

  • Wix, Squarespace, or WordPress setup

Custom Multi-Page Website ($750 – $3,000)

  • Team rosters, event calendars, registration forms, and sponsorship sections

  • Responsive design with basic SEO

E-Commerce or Membership Website ($3,000 – $7,500)

  • Online store for team merch, registrations, or ticket sales

  • Custom pages for athlete profiles, training programs, or schedules


Video Production & Editing

Basic Video Editing ($50 – $350)

  • Simple game highlight reels or event recaps

  • Basic text overlays and music

Advanced Sports Video Production ($350 – $1,500)

  • Branded hype videos, motion graphics, and social media clips

  • Multi-camera editing with slow-motion highlights


Basic Print Design ($20 – $150)

  • Flyers, posters, and simple event promotions

  • High-resolution PDFs for printing

Custom Sports Calendar or Program Guide ($150 – $750)

  • Multi-page designs with branding, schedules, and team photos

  • Print-ready and digital versions

Full Print Design Package ($750 – $2,000)

  • Custom-designed banners, signage, and program booklets

  • Merchandise designs (T-shirts, jerseys, stickers)


Team Marketing Plans 

Basic Marketing Plan ($150 – $500)

  • Branding and social media strategy overview

  • Fundraising and sponsorship ideas

Comprehensive Marketing Plan ($500 – $1,500)

  • Detailed marketing plan with content calendar

  • Community engagement and outreach plan

Full-Service Marketing Management ($1,500 – $5,000/month)

  • Social media management, content creation, and sponsorship outreach

  • Ad campaign setup and management


Athlete Marketing Plans

Basic Marketing Plan ($100 – $250)

  • Overview of branding, social media, and engagement strategies

  • Sponsorship & fundraising ideas

Comprehensive Marketing Plan ($250 – $1,000)

  • Detailed strategy with content calendar and outreach plan

  • Branding recommendations and media engagement tactics

Full-Service Marketing Management ($100 – $2,500/month)

  1. Social media management, promo campaigns, and sponsorship assistance
  2. Full brand representation for a team or organization


Digital Products

Digital Product refers to a ready-made, digital creative asset that customers can purchase and download instantly for use in sports-related branding, marketing, or operations.  

The pricing range for downloadable digital products on TeamBrander typically depends on factors like complexity, customization potential, and exclusivity. Here’s a general pricing breakdown as an example, but sellers should establish their own pricing model based on the types of products offered and their sales strategy:

Pricing

Basic Digital Products ($5 – $25)

  • Social media graphics (pre-made templates)
  • Printable certificates & award templates
  • Basic form/flyer/poster designs (editable PDFs)
  • Simple logo templates (non-exclusive)


Mid-Tier Digital Products ($25 – $75)

  • Animated video templates (for highlight reels, intros)
  • Customizable sponsorship proposal templates
  • T-shirt & merch design files (AI, PSD, PNG formats)
  • Premium social media branding kits (multiple templates)


High-End Digital Products ($75 – $200+)

  • Exclusive website designed template (limited or one-of-a-kind)
  • Advanced motion graphics & video overlays
  • Full branding kits (logos, fonts, graphics, social media assets)
  • Full forms packets (multiple templates) with some customization


Full Branding Kit ($500 – $1,500)

  1. Logo, color palette, fonts, social media graphics
  2. Banners, email templates, merch mockups
  3. Brand guidelines
    • Related Articles

    • The difference between a freelance project and digital product

      Welcome to TeamBrander! In this article, we'll cover the difference between a Freelance Project and a Digital Product. Freelance Project Freelance Project refers to a specific creative task or job listing posted by a Creative Seller (freelancer) for ...
    • The difference between a freelance project and digital product

      Welcome to TeamBrander! In this article, we'll cover the difference between a Freelance Project and a Digital Product. Freelance Project Freelance Project refers to a specific creative task or job listing posted by a Creative Seller (freelancer) for ...
    • Digital Product Examples: Booster Clubs

      Welcome to TeamBrander! Are you a seller interested in creating downloadable digital products? Are you looking for ideas for booster clubs? We can help! Please see attached file with examples.
    • Digital Product Examples: Fundraising

      Welcome to TeamBrander! Are you a seller interested in creating downloadable digital products? Are you looking for ideas for fundraising? We can help! Please see attached file with examples.
    • Freelance Ideas for Sports Creative Services

      TeamBrander is all about connecting creative talent with schools, teams, and organizations — so there’s a wide range of freelance services that would fit perfectly. Here are some solid examples: Marketing Branding Services Design Services Team Logos ...